Joe the dragon learned his magic from his grandfather Walter, who is known far beyond the borders of the magical forest. With his magic wand, Joe puts a big smile on the faces of young and old.
Discover all the creations of Joe, the friendly dragon
Joe the dragon transforms himself into a cosy sofa so your little ones can rest or read a book.
Are you brave enough to take this dragon for a walk? Perfect for encouraging baby’s first steps.
Knock, knock, who’s there? It’s Joe, the gentle dragon. Joe and his many different textures, materials and activities is a real source of discoveries and an inseparable friend.
With this super-soft backpack, you’ll never feel alone. Joe the dragon safely stores all your precious belongings and will keep your little one company during a fun day out or...
A soft face, a cheerful sound and a wooden ring for sucking turn this rattle into a fun experience for babies. Made from organic cotton and FSC-certified wood.